Bybit
Marketing Campaign Lead
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Abu Dhabi, UAE; Kuala Lumpur, MalaysiaUAEMarketing Ops
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Position details
Responsibilities Own global campaigns end-to-end, from strategy, mechanics, and user journey to execution, optimization, and performance review. Lead major platform initiatives including trading competitions, product launches, asset campaigns, seasonal campaigns, and flagship global events. Build c…
Requirements
5+ years of experience in growth, campaign operations, user operations, or related roles, preferably in crypto exchanges, fintech, brokerage, or trading-related businesses. Proven experience in user lifecycle operations , with a strong understanding of activation, engagement, retention, cross-sell, and reactivation. Deep understanding of the crypto industry, exchange products, trading mechanics, …
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